Case Study: Increasing Calls by 143% and Organic Traffic through Green Line SEO

This Audi dealership located in a large metro market is one of the top 5 Audi dealerships in the country. Also ranked #1 for total VDP views, the dealership sees a ton of volume on a regular basis.

Nancy Rothman
07.24.20

After working with an SEO company that used templates to manage dealer sites, they found their performance starting to become stagnant. Their SEO strategy was based on templates used by other dealerships and ended up being costly and ineffective. 

Green Line Digital Automotive began working with the dealership to create a fully customized approach to SEO that would incorporate nuances of their specific market, differentiators for their brand, and the dealer’s preferences. 

Green Line’s work included:

    • Managing all local listings (Google My Business, Yelp, Bing, etc)
    • Maintaining all specials pages through our proprietary, automated technology
    • Creating Google My Business posts
    • Optimizing the site structure for a better user experience and faster indexation
      1. Optimizing site content for voice search, snippets, and more

RESULTS

With the switch to Green Line’s customized approach, the dealership spent 17% less on SEO management while experiencing significant growth across all major metrics. Below are results after working with Green Line Digital Automotive for a full year.

22% increase in organic traffic
15% decrease in bounce rate
143% increase in calls from organic traffic
Total VDP views were up 31%
44% increase in form leads

Want to connect about your Digital Strategy?

Fill out the form below and someone from our team will reach out to you to set up a time to connect.

Fields marked with * are required

    Skip to content