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AUTOMOTIVE PAID SEARCH

Looking for ways to get ahead of your competitors in the automotive market? Look no further than our automotive PPC services. Our fully customized approach to PPC for car dealerships is designed to help you reach in-market car buyers in real-time when they're searching for cars online.

Our Automotive PPC Strategy

Our automotive PPC strategy is designed and continuously evolving based on the unique blend of our team's digital marketing industry knowledge and their auto dealership experiences. This allows us to leverage Google Ads and Microsoft Ads' products in the most impactful way for your dealership, from search and display to shopping campaigns. We are specialized experts in Bing and Google ads for car dealerships.

Automated Incentives

Our in-house technology enables us to access incentives and offer content from OEMs in real time to keep your search ads up-to-date with your most recent offers. This allows us to outpace other providers who are, on average, 10-14 days behind in updating creative.

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Convert Leads

Converting leads is the first step to budget efficiency. Our technology uses AI to make smarter bidding decisions in real time, focused on actionable conversions like phone calls and form submissions. In Display Ads, we focus on remarketing and in-market audiences to increase conversions and leads while providing you with access to enterprise-level audience data for the most targeted audiences.

Tech-Enabled

Our specialized automotive paid search team is dedicated to using the best in search technology to ensure timely, relevant, and compelling ads are delivered every time. We use the latest technology to optimize campaigns for better performance constantly.

We Love Data

We analyze your campaigns weekly and provide you with high-level insights, access to your audience, performance updates, and recommendations. Our internal reporting features all your data in an executive summary format, so you can log in at any time and quickly check your paid search performance.

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HOW WE DO SEARCH BETTER

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BUDGET
EFFICIENCY

We don’t take a percentage of your spend. This allows us to focus on optimizing the spend you have versus constantly increasing for ineffective campaigns.

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FOCUS ON
LEADS

Our primary key performance indicator across our agency are leads. We won’t waste your spend on tactics that won’t convert to qualified leads.

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CUSTOMIZED
+ COMPLIANT

We don’t use templates. Every campaign is customized to your dealership, market, and needs while ensuring compliance across all brands.

Automotive Paid Search FAQs

Who designs my automotive PPC strategy?
Your automotive PPC strategy is designed by our team of Green Line Automotive's paid search experts, who blend their digital marketing industry knowledge with their auto dealership experiences to create a customized strategy for your dealership.
How is my automotive PPC budget utilized?
We don't take a percentage of your spend. This allows us to focus on optimizing the spend you have versus constantly increasing for ineffective campaigns. Our technology uses AI to make smarter bidding decisions in real time, ensuring your budget is utilized efficiently.
Are my automotive PPC campaigns customized?
Absolutely! We don't use templates. Every campaign is customized to your dealership, market, and needs while ensuring compliance across all brands. We are continually developing testing opportunities to improve the performance of our clients' accounts and achieve their individual goals.
What results can I expect from my automotive paid search campaigns?
Our automotive paid search services are designed to help you reach in-market car buyers in real time when they're searching for cars online. We continuously optimize your campaigns to ensure maximum ROI. From mid-April 2021 through the present, Green Line Automotive worked with a dealership to target high-efficiency campaigns in a saturated and competitive market. They had a 46% Lead Form Conversion Rate and 116% Call Conversion Rate. Testing and optimizations allowed us to steadily increase conversions at lesser spends over time.
What's the difference between paid search (PPC) and SEO?
The difference between paid search and SEO is that paid search is a pay-per-click model (PPC, marked “Sponsored” in search results) and is a much more controlled platform where you create your ad listings and choose what keywords/categories you show for, whereas SEO relies on the set up of your website and is ranked by Google’s algorithm. However, you do not pay for clicks with SEO/organic results. While PPC and SEO are two different strategies, they work best when used together to achieve maximum results.

CONTACT US TODAY

Fill out the form and one of our team members will reach out to discuss how GREEN LINE AUTOMOTIVE can help drive customers to your dealership.

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